Motion Graphic Animation Videos when paired with a matching InfoGraphic can deliver a powerful audio-visual experience for prospects and customers.
The video, describes in full detail the ‘Why’ and the Infographic can go into deeper detail of the ‘How’ and expand on the video…Branding with a ‘leave behind’ gives the video experience a longer life span.
Please see examples below as an Info Graphic was created with both videos.
When starting on a company branding process, making your content jaw dropping and interesting to your target audience is not an easy task. Yet, it is essential to outperform competitors and give your market a reason to pick your work over theirs.
With the Internet as the main tool for sharing information to millions, how can you successfully communicate to people?
You are not the only one thinking of displaying an idea. Your key role is to make topics unique and more compelling than anyone else. If your product is complex the Info Graphic will make it shine.
Infographics are visual demonstrations of data, information, and knowledge. Info graphics are fast becoming an essential instrument in business, giving motivation and showing information in a visually pleasing design. As mentioned, it is one of the most prevailing ways in explaining complex data.
The reasons Info Graphics are proving to be powerful for businesses are:
- They are more convincing by presenting information in an exceptional, easy to understand format
- Info Graphics are memorable, with exceptional use of color and shapes that make it eye-catching and unforgettable
- They display vital ideas quickly
- No more boredom: Info graphics take complex information and display it in a simple way, saving viewers valuable time
- Increased retention
In its most simple form, an Info Graphic can define a process. More advanced formats can consolidate multiple sources of data into a visually pleasing format.
Here is an example with overview information, and a deeper dive into the facts: